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The Infinite Retina

The Infinite Retina

By : Irena Cronin, Robert Scoble
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The Infinite Retina

The Infinite Retina

By: Irena Cronin, Robert Scoble

Overview of this book

What is Spatial Computing and why is everyone from Tesla, Apple, and Meta investing heavily in it? Irena Cronin and Robert Scoble answer that question to help you understand where Spatial Computing - an augmented reality where humans and machines can interact in a physical space - came from, where it's going, and why it's so fundamentally different from the computers or mobile phones that came before. They present seven visions of the future and the industry verticals in which Spatial Computing has the most influence - Transportation; Technology, Media, and Telecommunications; Manufacturing; Retail; Healthcare; Finance; and Education. The book also shares insights from leading experts, industry veterans and innovators, including Sebastian Thrun, Ken Bretschneider, and Hugo Swart. They dive into what they think will happen in the medium term and what it could mean for humanity in the long term. This new second edition has many substantial updates, including two new chapters on the relevance of Generative AI to Spatial Computing and a new chapter on the impact of the Apple Vision Pro. Each existing chapter has been updated to have the most current information and commentary.
Table of Contents (20 chapters)
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2
Part I: Why Spatial Computing and Why Now?
6
Part II: The Seven Visions
14
Part III: The Spatial Business
19
Other Books You May Enjoy
20
Index

Retail Destruction? No, But Radical Change Underway

During the fall of 2019, one of the biggest Fry’s Electronics locations in Silicon Valley announced it would close. This retail store used to have dozens of checkout lanes and it often had long lines during its heyday in the 1980s. John Fry gave us a tour on the opening day of its Sunnyvale store when it brought in its first million dollars of revenue in one day. Those days are long gone now.

Figure 7.3: Photo credit: Google Maps. The Palo Alto location of Fry’s Electronics has closed as of January 2020.

We all know the reason why it closed: Amazon crushed it. The truth is that Fry’s didn’t change, but the competition did. It was disrupted, as we say in Silicon Valley.

Trying to Keep Up

Amazon and other online retailers, like B&H Photo, took away Fry’s unique position of having everything from soldering irons to computer processors. Back then, it was “the place”...

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