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Adobe Illustrator for Creative Professionals

Adobe Illustrator for Creative Professionals

By : Balsar
5 (2)
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Adobe Illustrator for Creative Professionals

Adobe Illustrator for Creative Professionals

5 (2)
By: Balsar

Overview of this book

Adobe Illustrator is a vector-based art tool for visual creatives. It is an industry-standard tool that helps you take a design from concept to completion, including the process of peer collaboration and client feedback. Complete with step-by-step explanations of essential concepts and practical examples, you’ll begin to build confidence as you master the methods of successful illustrators in the industry by exploring crucial tools and techniques of Adobe Illustrator. You’ll learn how to create objects using different tools and methods while assigning varied attributes and appearances. Throughout the book, you’ll strengthen your skills in developing structures for maintaining organization as your illustration grows. By the end of this Adobe Illustrator book, you’ll have gained the confidence you need to not only create content in the desired format and for the right audience but also build eye-catching vector art based on solid design principles.
Table of Contents (17 chapters)
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1
Part 1 – Reviewing the Necessary Knowledge
4
Part 2 – Advanced Illustrator Methods
10
Part 3 – Real-World Applications

Exploring font structure and personality

Selecting the right font is a crucial element in designing quality work that communicates the intended mood or meaning to the viewer. Although nothing is a substitute for experience, adding additional knowledge related to the art of typography will empower you to make wise design choices as you continue to hone your skills with fonts. Let's look at some terms used for describing the anatomy of a font, and then move on to suggest some methods for utilizing type and its options. To understand the components of a font, I recommend an excellent online resource called Fontshop which has an excellent glossary page (you can view this here: https://www.fontshop.com/glossary/).

The key point to remember is that fonts are designed with different characteristics to elicit a response from the viewer. Each design when applied to the text gives it a certain personality. In this section, we will look at how you can make a choice of font and add any...

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