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Architecting AI Solutions on Salesforce

Architecting AI Solutions on Salesforce

By : Lars Malmqvist
4.8 (13)
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Architecting AI Solutions on Salesforce

Architecting AI Solutions on Salesforce

4.8 (13)
By: Lars Malmqvist

Overview of this book

Written for Salesforce architects who want quickly implementable AI solutions for their business challenges, Architecting AI Solutions on Salesforce is a shortcut to understanding Salesforce Einstein’s full capabilities – and using them. To illustrate the full technical benefits of Salesforce’s own AI solutions and components, this book will take you through a case study of a fictional company beginning to adopt AI in its Salesforce ecosystem. As you progress, you'll learn how to configure and extend the out-of-the-box features on various Salesforce clouds, their pros, cons, and limitations. You'll also discover how to extend these features using on- and off-platform choices and how to make the best architectural choices when designing custom solutions. Later, you'll advance to integrating third-party AI services such as the Google Translation API, Microsoft Cognitive Services, and Amazon SageMaker on top of your existing solutions. This isn’t a beginners’ Salesforce book, but a comprehensive overview with practical examples that will also take you through key architectural decisions and trade-offs that may impact the design choices you make. By the end of this book, you'll be able to use Salesforce to design powerful tailor-made solutions for your customers with confidence.
Table of Contents (17 chapters)
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1
Section 1: Salesforce and AI
3
Section 2: Out-of-the-Box AI Features for Salesforce
8
Section 3: Extending and Building AI Features
12
Section 4: Making the Right Decision

Deploying Einstein Bots

Einstein Bots is a framework for creating chatbots directly on the Salesforce platform. In the following sections, we will explore how and why we should do this.

Einstein Bots basics

A chatbot or bot, at the most basic level of understanding, is a piece of software that conducts a conversation either in text or in speech. Odds are you have interacted with a bot recently. Maybe you use Siri for voice search or have Alexa read you the news. Or, you might have encountered one when reaching out to customer service or when trying to book a ticket for some upcoming event. It is fair to say that conversational user interfaces are growing faster than any other type of human-computer interaction at present.

More and more companies are jumping on the bot bandwagon and for good reason. Deployed skillfully, they can be powerful allies in the quest to improve customer service without going bust. In particular, they can reduce the length of time your customer service...

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