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  • Book Overview & Buying Building Business Websites with Squarespace 7: RAW
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Building Business Websites with Squarespace 7: RAW

Building Business Websites with Squarespace 7: RAW

4.4 (18)
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Building Business Websites with Squarespace 7: RAW

Building Business Websites with Squarespace 7: RAW

4.4 (18)
Buy this Book

Overview of this book

This book is ideal for anyone who wants to learn how to use the latest version of Squarespace to create a website from scratch and take it through to go-live. You don't need any prior experience with Squarespace, HTML or CSS, or building websites in general as everything is done using Squarespace's simple, browser-based interface.
Table of Contents (16 chapters)
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Preface
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Preface
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Why choose Squarespace
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About this book
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What this book covers
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Who this book is for
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Conventions
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Reader feedback
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Customer support
Free Chapter
1
1. Setting Up for Success – Your Website Toolkit
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1. Setting Up for Success – Your Website Toolkit
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Understanding the process of making a website
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Understanding website concepts
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Writing a website plan
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Gathering materials, ideas, and inspiration
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Creating a sitemap
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Gathering raw materials
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Summary
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2. Getting Started with Squarespace
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2. Getting Started with Squarespace
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Signing up for a Squarespace account
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Finding your way around Squarespace
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Logging in and out of Squarespace
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Adjusting basic site settings
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Summary
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3. Working with Squarespace Templates
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3. Working with Squarespace Templates
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Understanding Squarespace templates
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Choosing the right Squarespace template for your site
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Summary
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4. Creating Your Site Framework: Pages, Items, Collections, and Navigation
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4. Creating Your Site Framework: Pages, Items, Collections, and Navigation
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Understanding Squarespace pages
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Adding pages to your site
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Organizing your site's navigation
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Summary
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5. Adding, Editing, and Arranging Content in Your Web Pages
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5. Adding, Editing, and Arranging Content in Your Web Pages
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Understanding Blocks
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Adding and removing blocks
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Adding basic content to your pages
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Arranging blocks on the page
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Adjusting images in Squarespace
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Adding content to sidebars or footers
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Adding links that point to web pages or files
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Summary
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6. Using Blocks to Add Functionality, Rich Media, and Special Features
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6. Using Blocks to Add Functionality, Rich Media, and Special Features
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Adding images – beyond the standard Image Block
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Embedding video into your pages
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Adding a Google Map to your site
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Capturing data and handling enquiries on your website
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Using content blocks to improve internal navigation and highlight content
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Inserting sales or donation blocks to make transactions fast and easy
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Displaying a price list
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Adding audio to your website
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Adding a Twitter feed
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Other types of blocks
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Summary
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7. Selling Online or Taking Donations with Squarespace Commerce
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7. Selling Online or Taking Donations with Squarespace Commerce
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Setting up your Squarespace Commerce store
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Creating and managing products
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Testing your store
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Handling orders
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Promoting products and offering discounts
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Setting up and managing donations
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Handling transactions without Squarespace Commerce
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Summary
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8. Tailoring Your Site's Look and Feel
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8. Tailoring Your Site's Look and Feel
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Understanding Squarespace template customization
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Working with fonts and typography
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Adding or creating a logo in Squarespace
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Adjusting your website's color scheme
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Using background or header images
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Adjusting an element's size, position, visibility, or other options
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Adjusting Cover Page styles
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Summary
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9. Going Live with Your Website and Driving Traffic to It
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9. Going Live with Your Website and Driving Traffic to It
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Connecting to social media accounts
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Enabling social sharing on your website
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Adjusting the final details in your site settings
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Testing your site before launch
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Making your website live to the public
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Driving traffic to your website
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Summary
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10. Managing Your Squarespace Website
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10. Managing Your Squarespace Website
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Monitoring visitors and activity on your website
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Managing comments on your blog
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Giving other people access to edit, monitor, or administer your website
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Using floating bars on your website
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Using Squarespace mobile apps
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Summary
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11. Moving beyond Standard Squarespace Tools
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11. Moving beyond Standard Squarespace Tools
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Understanding advanced customization options
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Finding Squarespace designers and developers
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Summary
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A. Getting Help with Squarespace
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A. Getting Help with Squarespace
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Knowledge Base
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Community Answers
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Open a support ticket for 24/7 e-mail support
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Live Chat
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B. Squarespace Templates in a Nutshell
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B. Squarespace Templates in a Nutshell
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C. List of Online Resources Used in This Book
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C. List of Online Resources Used in This Book
15
Index
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Index

Adding or creating a logo in Squarespace

Your website should currently be showing your company or brand name as text in the header, instead of a logo. You can either replace this text with a graphic logo, or you can choose to keep the text and restyle it using Style Editor, just as you would any page text. There are some benefits to using styled text as your branding, instead of an image-based logo:

  • Search engines cannot see images, so they will not be able to tell that the image is your brand name. It's not a huge issue, but using text means that your pages will use your brand name in a prominent location in the code on every page, which can give your site a little boost in the rankings.

  • It can be tricky to get the sizing just right on graphics or logos in Squarespace. You might need to use image-editing software to adjust your logo to the right dimensions, or to crop out unwanted empty space around the edges.

    Tip

    Pixlr Editor (http://apps.pixlr.com/editor/) is a fantastic free online image...

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