Adding dynamic content to your presentation is a great idea and certainly something you should always consider. Often, images replace text in a Prezi as the format focuses on visual impact. Presentations in general are not about putting a textbook on a screen, although the level of text included may depend on whether the presentation will be delivered by a presenter or offered to the audience for asynchronous and individual viewing. Images can add to your presentation by serving as decoration or creating aesthetic appeal. They can also serve to add context to a frame or to illustrate a key concept, as can audio and video files. Depending on the topic of the presentation, you may wish to include graphics or multimedia content to demonstrate actual project outcomes; these could be marketing materials or product designs.

There is no harm in recycling content, and it might be that you wish to use a single item, say a graphic, a number of times. An example...