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WooCommerce Cookbook

WooCommerce Cookbook

By : Rauland
3.4 (12)
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WooCommerce Cookbook

WooCommerce Cookbook

3.4 (12)
By: Rauland

Overview of this book

If you have ever built or managed a WordPress site and want to add e-commerce functionality into your site, WooCommerce and this book are perfect for you. Learning how to use WooCommerce through this series of recipes will give you a solid platform to add any future e-commerce needs.
Table of Contents (12 chapters)
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11
Index

Sending follow-up e-mails after purchase

Achieving top-of-mind awareness is one really good way to keep your customers coming back. You could do this by sending out newsletters, which I definitely recommend. Newsletters are really good for updates and sharing product information, but they aren't terribly good at getting feedback from users. You could instead send out automated e-mails after someone purchases a product with the Follow Up Emails plugin. You'll stay top-of-mind and you can also get some feedback from the customer.

Getting ready

You need to have the Follow up emails plugin, available at WooThemes.com, installed and activated on your site. You'll also need at least one product on your site.

How to do it...

Follow up emails has its own section in the WordPress admin. We'll have to go through the process of creating a follow-up e-mail and then select how it gets sent out. Let's take a look at the following steps:

  1. From the WordPress admin, go to Follow-Up Emails...

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