
Tokenomics
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There are two broad categories of companies running ICOs and creating their own tokens. The first and most popular category is new blockchain-based startups that plan to revolutionize the world and decentralize everything in their path. Then there are existing and established companies that want to jump on this ICO train and explore the new opportunities available. We will first explore existing companies and how they participated in the ICO craze.
There are typically two categories of companies that enter the ICO space: companies that already use some sort of virtual currencies or loyalty reward systems and see crypto tokens as a natural evolution, and companies that don't but want to change their strategy to include a token of some sort. One of the most popular industries that uses virtual currencies is the gaming industry.
Virtual currencies in computer games have been around for a long time but they...
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