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Working with Odoo 10

Working with Odoo 10

By : Greg Moss
4 (3)
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Working with Odoo 10

Working with Odoo 10

4 (3)
By: Greg Moss

Overview of this book

Para 1: Take full advantage of the benefits of the Odoo module ecosystem whilst learning how to modernise your business with Working with Odoo 10. Covering everything from Odoo development essentials through to CRM and analytic accounting, this guide is a must-have for Odoo beginners. Para 2: A powerful set of open source enterprise management applications, Odoo 10 gives you access to a website builder, integrated e-commerce features, and a fast-growing community to allow you to transform your business. Para 3: With this Odoo book you?ll learn how to set up Odoo online, configure basic company settings, and then explore CRM in Odoo. You?ll cover all the Odoo development essentials and much more, including purchasing application, ERP systems, analytic accounting, and other recent Odoo features. Para 4: What?s Inside ? Understand Odoo installation & the basics of implementing Odoo in your business ? Explore accounting & finance setup and modules to help business efficiency ? Build a website with Odoo ? Customise and configure Odoo to an advanced level
Table of Contents (18 chapters)
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5
5. Making Goods with Manufacturing Resource Planning

Using CRM as a business strategy


Before jumping into the specific CRM features of Odoo, it is valuable to briefly discuss the importance of a comprehensive approach to implementing a CRM system into your business. The fact is that successfully implementing a CRM system requires much more planning than just installing software and asking employees to fill in the data. CRM software systems are only a technical tool in assisting your sales and marketing department in acquiring and keeping customers. Certainly the software will play an important role, but to obtain real benefits from a CRM system you must do the hard research to understand your customer and exactly how you wish to shape their customer experience.

It is critical that the sales people share account knowledge and completely understand the features and capabilities of the system. They often have existing tools that they have relied on for many years. Without clear objectives and goals for the entire sales team, it is likely that...

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