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Learning Salesforce Einstein

Learning Salesforce Einstein

5 (1)
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Learning Salesforce Einstein

Learning Salesforce Einstein

5 (1)

Overview of this book

Dreamforce 16 brought forth the latest addition to the Salesforce platform: an AI tool named Einstein. Einstein promises to provide users of all Salesforce applications with a powerful platform to help them gain deep insights into the data they work on. This book will introduce you to Einstein and help you integrate it into your respective business applications based on the Salesforce platform. We start off with an introduction to AI, then move on to look at how AI can make your CRM and apps smarter. Next, we discuss various out-of-the-box components added to sales, service, marketing, and community clouds from Salesforce to add Artificial Intelligence capabilities. Further on, we teach you how to use Heroku, PredictionIO, and the Force platform, along with Einstein, to build smarter apps. The core chapters focus on developer content and introduce PredictionIO and Salesforce Einstein Vision Services. We explore Einstein Predictive Vision Services, along with analytics cloud, the Einstein Data Discovery product, and IOT core concepts. Throughout the book, we also focus on how Einstein can be integrated into CRM and various clouds such as sales, services, marketing, and communities. By the end of the book, you will be able to embrace and leverage the power of Einstein, incorporating its functions to gain more knowledge. Salesforce developers will be introduced to the world of AI, while data scientists will gain insights into Salesforce’s various cloud offerings and how they can use Einstein’s capabilities and enhance applications.
Table of Contents (10 chapters)
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IoT integration on the Salesforce Force.com platform

So far, we covered IoT Cloud basics (note that IoT Cloud is a different application) and the Apache Kafka add-on for Heroku to build real-time event streaming applications.

In this section, we will cover some of the Force.com capabilities added in recent releases that make it easier to use the Salesforce Force.com platform with IoT devices, and use Salesforce as an event producer or consumer.

Introducing platform events

In an event-driven architecture, we have producers, consumers, and channels. Salesforce has the capability to publish and subscribe to events with platform events.

In this section, we will take the example of the temperature sensor we discussed in the IoT...

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